Eljays 44

Eljays44 (44 Group), established in 2011, is a leading horticulture‑focused events & media company behind Pro Landscaper and FutureScape expos. Their global events connect industry stakeholders through exhibitions, awards, and publishing platforms. They launched the first Saudi edition in 2025, aiming to scale the landscaping sector across MENA—and position Riyadh as a global green‑space innovation hub.