When and where is BeautyAsia 2027?

From 7 to 9 April 2027 on Level 1 of Sands Expo and Convention Centre, Marina Bay Sands, Singapore.

What are the opening hours?

10:30 am to 6:30 pm on 7 and 8 April, and 10:30 am to 6:00 pm on 9 April 2027.

Who can attend, and is there a fee?

Admission is free but restricted to trade and professional visitors, by invitation and business-card registration. Children under 16 are not admitted.

Use the visitor pre-registration page on the official BeautyAsia site.

BeautyAsia 2027

Name: BeautyAsia 2027
Start: 2027-04-07T10:30:00+00:00
End: 2027-04-09T18:00:00+00:00
Location: Sands Expo and Convention Centre

About this event

BeautyAsia is a trade-only beauty and wellness exhibition in Singapore, now in its 29th edition. It serves as a gateway to Southeast Asia for brands launching products, finding distributors and building awareness, with a focus on advanced equipment, product formulation and science-led skincare.

What's on show

Exhibits span face and body care, natural and organic products, health and wellness, and science, formulation and innovation, alongside spa and salon equipment and technology.

Show features

The 2027 edition is built around hands-on product trials and live content on the show floor.

TrendSpot: trend-setting products and technology
BoothTalks: in-depth demos at exhibitor booths
BeautyBattle: competitions in hair, nail, makeup, eyebrow, eyeliner and lip embroidery
ExpertTalks: sessions with product makers
BeautyStage: expert insights and live product showcases
Business matching

Who attends

Distributors, importers, salon and spa professionals, retailers, OEM/ODM partners and buyers from Singapore and across Southeast Asia. The 2026 edition had exhibitors from Australia, France, Hong Kong, Italy, Malaysia, Switzerland, the UAE, Vietnam and Singapore, with pavilions from China, Japan, Korea and Taiwan.

BeautyAsia 2027 is a Lifestyle & Tourism event taking place 7-9 Apr 2027 at Sands Expo and Convention Centre, Singapore, Singapore.