When and where is EMECEXPO 2026?

From 3 to 5 December 2026 at the Casablanca International Fair (OFEC).

What are the opening hours?

9:30 am to 7:00 pm on Thursday 3, Friday 4 and Saturday 5 December 2026.

What events are co-located?

African Startup Expo, Private Label Expo and Entreprendre Expo, plus an AI Experience Center and a Business Matching programme.

Visitors get a pass through the official website; exhibitors can book a booth, workshop or sponsorship.

Technology · Trade Show

EMECEXPO 2026

Name: EMECEXPO 2026
Start: 2026-12-03T09:30:00+00:00
End: 2026-12-05T19:00:00+00:00
Location: Casablanca International Fair (OFEC)

International exhibition for AI-powered business: e-commerce, digital marketing, retail, fintech, startups and private label.

3–5 December 2026 · Thu 9:30am – Sat 7pm GMT+0
Casablanca International Fair (OFEC) · Casablanca, Morocco
Registration open · on www.emecexpo.com

About this event

EMECEXPO is a Casablanca exhibition on how artificial intelligence is changing commerce, marketing and business. It brings technology providers, merchants, brands, financial institutions and entrepreneurs together for three days of exhibition, conferences, live demos and business matching, with three co-located shows that make up one ecosystem.

Exhibition sectors

The floor covers the technologies and services behind digital business.

Artificial intelligence: generative AI, AI agents, automation, business intelligence
E-commerce platforms, marketplaces and cross-border commerce
Digital marketing: automation, CRM, advertising, SEO
Retail: smart retail, POS and omnichannel
Fintech: digital payments, embedded finance, fraud prevention
Startups, venture capital and accelerators
Private label, OEM and packaging
Entrepreneurship and SME growth services

Co-located events

Alongside the main exhibition, African Startup Expo connects startups, investors and accelerators, Private Label Expo covers manufacturing and sourcing for brands, and Entreprendre Expo focuses on launching and growing businesses. An AI Experience Center and a Business Matching programme with pre-scheduled meetings complete the format.

Who attends

Merchants and e-commerce brands, retailers, marketing and growth managers, payment and banking teams, startups, investors and SME owners from Morocco and Africa, with a strong focus on retail and merchant payments.