CONTENT TOKYO 2027

CONTENT TOKYO is RX Japan's exhibition for the content business, made up of several specialised trade shows on content creation, production and licensing. Held at Tokyo Big Sight, it brings content creators, distributors, solution and technology providers, marketing service providers and licensors under one roof, and is pitched as a gateway to the Japanese and Asian content market.

Specialised shows

The 2027 show groups exhibitors into several dedicated exhibitions.

• LICENSING JAPAN – international licensing of characters, brands, entertainment, publishing, sports and art
• Brand Co-Creation EXPO – creative strategy, brand and customer experience design, fan community marketing
• Short Video & Short Drama ARENA – short-form video production, AI generation and social media operations
• Creator showcase for writers, manga artists, illustrators, designers and photographers

Who attends

Product planners at manufacturers, wholesalers and retailers looking for licences, marketing, PR and social media professionals, content production directors, brand managers, publishers and media companies.

Admission

Entry is free with advance visitor registration, which is expected to open in April 2027. The show is for business visitors aged 18 and over; minors must be accompanied and registered by a guardian.