When and where is LOUPE Europe 2027?

From 5 to 8 October 2027 at Fira Barcelona Gran Via, Barcelona.

Is LOUPE the same as Labelexpo?

Yes, LOUPE Europe is the new name of Labelexpo Europe, with a wider focus on flexible packaging and folding cartons.

Label converters, package printers, brand owners and print buyers looking for presses, materials and finishing technology.

Visitor registration opens later; sign up for updates on the official website.

LOUPE Europe 2027

Name: LOUPE Europe 2027
Start: 2027-10-05T09:00:00+00:00
End: 2027-10-08T18:00:00+00:00
Location: Fira Barcelona Gran Via

About this event

LOUPE Europe, formerly Labelexpo Europe, is the world's largest event for the label and package printing and converting industry. The 2027 edition at Fira Barcelona Gran Via widens its scope beyond labels to mid-web flexible packaging, including shrink sleeves and pouches, and inline folding carton converting, with manufacturers running next-generation presses live on the show floor.

What's on show

Leading global suppliers present technology across the package printing value chain.

Digital and conventional printing presses
Label and packaging materials
Prepress and platemaking
Finishing and converting systems
Inspection, overprinting and label application
Dies, cutters and rollers
Inks and coatings
RFID, security and software

Three focus areas

Labels remain the core of the show, joined by flexible packaging (shrink sleeves and pouches) and inline folding carton converting, reflecting the converging technologies used by converters and brand owners.

Scale

The 2025 edition, still under the Labelexpo Europe name, drew 37,122 visitors from 140 countries and 670 exhibitors across 43,541 square metres, according to the organiser.

LOUPE Europe 2027 is an Industry & Manufacturing event taking place 5-8 Oct 2027 at Fira Barcelona Gran Via, Barcelona, Spain.