When and where is WTM Latin America 2027?

From Tuesday 13 to Thursday 15 April 2027 at Expo Center Norte, Rua José Bernardo Pinto, 333, Vila Guilherme, São Paulo, Brazil.

Who is the event for?

Travel industry professionals: tourism boards, hotels, transport and cruise operators, travel technology companies and luxury brands exhibit, and travel agents, tour operators and buyers visit.

Visitors and exhibitors can register their interest on the official WTM Latin America website; access follows the event's admissions policy.

Is there a conference?

Yes. The programme includes conference sessions, free expert seminars on market data and trends, a Ministers' Summit and the Responsible Tourism Awards.

WTM Latin America 2027

Name: WTM Latin America 2027
Start: 2027-04-13T09:00:00+00:00
End: 2027-04-15T18:00:00+00:00
Location: Expo Center Norte

About this event

WTM Latin America is the travel industry's main business meeting in Latin America, part of the World Travel Market family run by RX. Each April it brings tourist boards, hotels, airlines, cruise and transport operators, travel technology companies and luxury brands to São Paulo to meet agents, tour operators and corporate travel buyers from Brazil and the wider region.

Who exhibits and attends

The show is built for travel industry professionals. Exhibitors range from national and regional tourism boards to hotel groups, transport and cruise companies, travel technology providers and luxury travel brands, while visitors are mainly travel agents, tour operators and buyers looking for new products and partners.

Tourism boards and destinations
Hotels and resorts
Airlines, cruise and transport operators
Travel technology companies
Luxury travel brands
Travel agents and tour operators

What's on

Alongside the exhibition floor, WTM Latin America runs a conference programme and free expert seminars on market data and trends, plus a Ministers' Summit, the Responsible Tourism Awards and the Diversity Route, which highlights inclusive and diverse tourism.

Conference programme
Free seminars on market data and trends
Ministers' Summit
Responsible Tourism Awards
Diversity Route

Scale of the 2026 edition

The organizer reports more than 935 exhibitors from 53 countries, around 35,000 travel professionals and 70 conference sessions at the 2026 edition, making it the largest travel trade event in the region.