When and where is GWW-NEWSWEEK in Frankfurt?

On 16 February 2027 at the Frankfurt am Main exhibition grounds (Messegelände).

Promotional product consultants and the corporate clients they invite. Consultants invite their customers personally and pay for their tickets.

Around 100 promotional product manufacturers and importers covering all product categories.

Are there other dates?

Yes. The 2027 tour also stops in Hamburg, Dortmund, Stuttgart, Dresden and Berlin.

GWW-NEWSWEEK Frankfurt 2027

Name: GWW-NEWSWEEK Frankfurt 2027
Start: 2027-02-16T09:00:00+00:00
End: 2027-02-16T17:00:00+00:00
Location: Messe Frankfurt

About this event

GWW-NEWSWEEK is the touring trade fair of the German promotional products association GWW (Gesamtverband der Werbeartikel-Wirtschaft). Held for more than 20 years, it stops for one day in cities across Germany, and on 16 February 2027 it comes to the Frankfurt exhibition grounds. Around 100 promotional product manufacturers and importers present their bestsellers and novelties, and it is the one format where producers, promotional product consultants and the corporate buyers they bring meet under one roof.

How it works

Promotional product consultants (Werbeartikelberater) invite their own corporate clients and cover the cost of their tickets, which include invitation mailings, marketing support and all-day catering. Consultants can also book package solutions with their own stand. The format lets agencies develop campaign ideas with clients directly at suppliers' stands.

What's on show

All product categories of haptic advertising are represented, with the focus on bestsellers and new products so visitors can spot trends quickly. The organiser cites more than 1,000 products from around 100 exhibitors.